International agricultural company Corteva Agriscience announced the launch of the Corteva Partner loyalty program for farmers who choose Pioneer® brand seeds and innovative plant protection products.

According to the company, program participants receive points for purchasing Corteva products, which can subsequently be exchanged for certificates from national retail chains and filling stations.

The system works automatically: after purchasing seeds from sales agents and plant protection products from distributors, points are credited to the participant’s account. The first stage will run from September 1 of the current year until April 30 of the following year, and the exchange of points for rewards will be available from May 1 to May 15, 2026. Furthermore, farmers who purchase Corteva products for an area exceeding 100 hectares will receive additional bonuses.

The initiative aims to support farmers who trust the company by providing them with additional opportunities and rewards.